Shop by Shape at House of Fraser

New Party Shop
For women who appreciate style and like to look gorgeous finding a dream dress for the party season is serious business. House of Fraser have thought this through and made shopping easier with their dedicated Party Shop. Trend setting pieces tap into the latest looks in animal print, colour blocking and seasonal sparkle. But what’s even more exciting is the Shop by Shape section. Here you can discover how to make the most of your figure and see the best outfits for your shape.

Party dresses and evening gowns


Figure Flattering Dresses
The idea that it’s your shape not your size that matters has been around for a while now. We have been told that most of us fall into various shapes depending on bust, waist and hip measurements such as Apple, Pear, Hourglass and Rectangle.

But until recently that was as far as it went and we were left to search the styles that best suit our shape. All that has changed with stores like House of Fraser offering tips on what styles to buy and a collection of suitable outfits.

Find your best party dress…
Black Stripe & Roses Dress With Satin Belt
Black Stripe & Roses Dress With Satin Belt
Chesca

£240.00

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Chi Chi London Oti High Low Lace Detail Dress, Red
Chi Chi London Oti High Low Lace Detail Dress, Red
John Lewis & Partners

£70.00

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Coast Holly Feather Dress
Coast Holly Feather Dress
Coast

was: £159.00

£109.00

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Adrianna Papell Short Mikado Dress, Yves Blue
Adrianna Papell Short Mikado Dress, Yves Blue
John Lewis & Partners

was: £200.00

£60.00

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Oyster Sparkle Wrap Dress
Oyster Sparkle Wrap Dress
Chesca

£290.00

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Bead Embellished Maxi Dress
Bead Embellished Maxi Dress
Roman Originals

was: £80.00

£45.00

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Cold Shoulder Fit and Flare Dress
Cold Shoulder Fit and Flare Dress
Roman Originals

was: £55.00

£30.00

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Gina Bacconi Marcella Dress, Black
Gina Bacconi Marcella Dress, Black
John Lewis & Partners

was: £224.00

£160.00

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TRUTH & FABLE Women's Off-Shoulder Crochet Lace Dress
TRUTH & FABLE Women's Off-Shoulder Crochet Lace Dress
Amazon

£95.00

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M&S Collection Lace Fit & Flare Midi Dress
M&S Collection Lace Fit & Flare Midi Dress
Marks and Spencer

was: £65.00

£32.50

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Bead Embellished Maxi Dress
Bead Embellished Maxi Dress
Roman Originals

was: £80.00

£60.00

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Frank Lyman Navy Print Jersey Maxi Dress
Frank Lyman Navy Print Jersey Maxi Dress
Chesca

£165.00

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From Hourglass to Pear Shapes
Each shape collection has been specifically chosen to meet the needs of women who love to look gorgeous. Buying outfits to compliment your body shape and proportions will accentuate your best features and produce the illusion of a balanced body. Pear shapes are guided towards fullers skirts and wider necklines, the straight up and down of the rectangle are shown how to make curves while the Apple is given plenty of soft fluid empire-line gowns to wear. This just leaves the Hourglass to show off her curves in fitted styles and v-neck shaped dresses.

Anoushka G Evening Gowns
Looking great has never been so easy especially with all your favourite brands in one place like Phase Eight, Biba, Jacques Vert, Coast, Alexon, Kaliko, CC, Karen Millen, Oasis and more. For something extra special Anoushka G offers a stunning collection of full length embellished evening gowns that will add a premium touch to your party wardrobe.



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