Shop by Shape at House of Fraser

New Party Shop
For women who appreciate style and like to look gorgeous finding a dream dress for the party season is serious business. House of Fraser have thought this through and made shopping easier with their dedicated Party Shop. Trend setting pieces tap into the latest looks in animal print, colour blocking and seasonal sparkle. But what’s even more exciting is the Shop by Shape section. Here you can discover how to make the most of your figure and see the best outfits for your shape.


Roman Mother of the Bride outfits and occasion dresses under £50

Party dresses and evening gowns


Figure Flattering Dresses
The idea that it’s your shape not your size that matters has been around for a while now. We have been told that most of us fall into various shapes depending on bust, waist and hip measurements such as Apple, Pear, Hourglass and Rectangle.

But until recently that was as far as it went and we were left to search the styles that best suit our shape. All that has changed with stores like House of Fraser offering tips on what styles to buy and a collection of suitable outfits.

Find your best party dress…
Black Chiffon Dress with Embroidered Sequin Mesh Overtop
Black Chiffon Dress with Embroidered Sequin Mesh Overtop
Chesca

£225.00

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Aidan Mattox by Adrianna Papell Metallic Jacquard Sleeveless Maxi Dress, Light Gold
Aidan Mattox by Adrianna Papell Metallic Jacquard Sleeveless Maxi Dress, Light Gold
John Lewis & Partners

£595.00

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Aidan Mattox by Adrianna Papell Stretch Mikado Mermaid Dress, Ocean Blue
Aidan Mattox by Adrianna Papell Stretch Mikado Mermaid Dress, Ocean Blue
John Lewis & Partners

£395.00

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Ink Crush Pleat Satin & Chiffon Dress
Ink Crush Pleat Satin & Chiffon Dress
Chesca

£195.00

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Gina Bacconi Florence Keyhole Neck Sequin Lace Fit and Flare, Navy
Gina Bacconi Florence Keyhole Neck Sequin Lace Fit and Flare, Navy
John Lewis & Partners

£270.00

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Hobbs Women's Tatiana Sequin Dress - Midnight Navy
Hobbs Women's Tatiana Sequin Dress - Midnight Navy
Hobbs Ltd

was: £199.00

£169.00

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Phase Eight Women's Natalya Sequin Floral Maxi Dress
Phase Eight Women's Natalya Sequin Floral Maxi Dress
Phase Eight

£329.00

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Phase Eight Women's Viviana Sequin Maxi Dress
Phase Eight Women's Viviana Sequin Maxi Dress
Phase Eight

was: £299.00

£229.00

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Gina Bacconi Courtney Sequin Maxi Dress, Sky Blue
Gina Bacconi Courtney Sequin Maxi Dress, Sky Blue
John Lewis & Partners

£390.00

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Gina Bacconi Nancy Gown, Champagne
Gina Bacconi Nancy Gown, Champagne
John Lewis & Partners

£360.00

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Closet London Blush Pink Draped Neck Midi Dress
Closet London Blush Pink Draped Neck Midi Dress
Closet London

£140.00

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Hobbs Women's Adrianna Midi Dress - Rouge Pink
Hobbs Women's Adrianna Midi Dress - Rouge Pink
Hobbs Ltd

was: £199.00

£139.00

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From Hourglass to Pear Shapes
Each shape collection has been specifically chosen to meet the needs of women who love to look gorgeous. Buying outfits to compliment your body shape and proportions will accentuate your best features and produce the illusion of a balanced body. Pear shapes are guided towards fullers skirts and wider necklines, the straight up and down of the rectangle are shown how to make curves while the Apple is given plenty of soft fluid empire-line gowns to wear. This just leaves the Hourglass to show off her curves in fitted styles and v-neck shaped dresses.

Anoushka G Evening Gowns
Looking great has never been so easy especially with all your favourite brands in one place like Phase Eight, Biba, Jacques Vert, Coast, Alexon, Kaliko, CC, Karen Millen, Oasis and more. For something extra special Anoushka G offers a stunning collection of full length embellished evening gowns that will add a premium touch to your party wardrobe.

Author Debra Binns
Curated by Debra Binns

Debra Binns is the co-founder of MotherOfTheBrideOutfits.org.uk. Debra has been creating and sharing relevant content about women's occasionwear since 2009, bringing together fabulous fashion from the high street and online stores for that special occasion.

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